Mission related and personal items by Felipe Colby
Please, please, please, please, do not use "His Brew." It sounds like a bad name for a beer. I like beer, and I drink it occasionally. But I won't be able to pitch your brand in New Orleans if you call it that. They will laugh too much to listen to me. Hillclimber, por favor!!!!!
BTW, my sister owns a small, snooty, tea shop in Louisiana. I don't think she would stock "His Brew." It sounds kinda redneck.
I would add, don't use anything that uses "His Beans". Where I grew up (in the upper midwest) beans were used kinda like "balls" is used in describing male anatomy. Like Laurie's comments, it would make it hard to pitch.Hill Climber (to me at least) makes no subtle Christian reference, which I think your brand should include. If not that, then it should include a subtle reference to the people it is helping.Back to the drawing board? If you like using "His" how about "His Java"?
I like His JAVA. There are some valid points above.
How is the coffee going to be sold? grounds or beans. I like hill climber personally because it was fun riding in the back of the monster trucks last July.I don't think the name matters as much as the cause and most people will figure that out. Praise God for all you and Valerie do.
Post a Comment